What the Data Can Tell You: Market Research for Nonprofits
What the Data Can Tell You: Market Research for Nonprofits
Presented by the Small Business Development Center
Nonprofits rarely think of themselves as having a “market,” but the same research that helps a small business understand its community can strengthen a grant proposal, sharpen a strategic plan, or make the case for a new program. In this session, the Staten Island Small Business Development Center introduces Research Central, its no-cost research service, and walks through what it can do for nonprofit organizations: demographic and community needs data, industry and environmental scans, feasibility research for new revenue, and financial benchmarking for board-level planning. You’ll leave knowing how to make a request and what to expect back.
Bring your questions or an idea you’ve been working on; presenters will be available for a Q&A and tailored support following the 60-minute presentation.
Light refreshments will be provided.Â
The College of Staten Island campus is busy in September. If you plan to drive, we will ask for your vehicle information at registration so parking agents know you are expected.
Our Speakers
Michael Anderson
Regional Director, Small Business Development Center
Michael Anderson is Regional Director of the Staten Island Small Business Development Center at the College of Staten Island, where he leads business counseling, partnerships, and programs that help organizations build plans, access capital, and get the research they need to grow.
He came to the SBDC after nearly seven years at the Staten Island Chamber of Commerce, where he connected more than 2,000 small businesses a year to funding, technical assistance, and support services. Before that he spent 16 years at the Staten Island Advance as a news and sports reporter, feature writer, and editor, covering the borough’s schools, businesses, and community organizations.
Born and raised in Dongan Hills, Michael is a graduate of the College of Staten Island.
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